MUNICH/BARCELONA. Telefónica O2 Germany is taking over 80 shops in Germany from competitor freenet AG. Both Telefónica O2 Germany and freenet AG agreed on the takeover. The acquisition strongly drives the expansion of the distribution network of O2. Currently, the Munich-based company operates 725 shops across Germany and plans the expansion to 1,100 locations in the medium term.
“This acquisition is a great step forward in the expansion of our shop infrastructure“, said Jaime Smith, the CEO of Telefónica O2 Germany, at the Mobile World Congress in Barcelona. “The location of the sites we acquired is ideal and enables us to increase our presence in medium sized cities “, Smith added.
“This sale to O2 is strategically wise for both companies”, says Joachim Preisig, Spokesman of the board and board member Operations & Integration at freenet AG. The sale was a part of harmonising the shop structure after the merger of freenet AG with debitel AG, says Preisig.
In addition to the complete own network coverage in Germany by the end of 2009, the expansion of the shop network is one of the key goals of O2. In 2008, the company opened around 150 new sales branches, among them, a prestigious flagship store in Berlin’s Unter den Linden.
The newly acquired shops will be redesigned to O2 shops and O2 partner shops until the middle of the year.
Telefónica O2 Germany GmbH & Co. OHG belongs to Telefónica Europe and is part of the Spanish telecommunication group Telefónica S.A. The Company offers its German private and business customers postpaid and prepaid mobile telecom products as well as innovative mobile data services based on the GPRS and UMTS technologies. In addition, the integrated communications provider also offers DSL fixed network telephony and high-speed internet. Telefónica Europe has more than 45 million mobile and fixed network customers in Great Britain, Ireland, the Czech Republic, Slovakia and Germany.
Telefónica O2 Germany GmbH & Co. OHG
Press Relations
Roland Kuntze, Head of external Communication
Georg-Brauchle-Ring 23-25
80992 München
t +49 (0)89 2442-1214
f +49 (0)89 2442-1209
e roland.kuntze@o2.com
Telefónica O2 Germany GmbH & Co. OHG
Press Relations
Harald Maass, spokesman
Georg-Brauchle-Ring 23-25
80992 München
t +49 (0)89 2442-1213
f +49 (0)89 2442-1209
e harald.maass@o2.com