Advertising and campaigns
Latest advertising
14/04/2008
Title: We're better, connected
Overview:
The latest creative for O2's recent brand refresh, launched on 10 April 2008, which will enhance the company’s iconic brand and advertising.
Recent advertising
03/03/2008
Title: My Bluebook
Overview: O2 UK's latest marketing campaign, launched on 3 March 2008 promoting the great Bluebook service, free to O2 customers.
14/01/2008
Title: Simplicity gets the star treatment
Overview: Simplicity - a new range of pay monthly tariffs that provide competitive calling rates and can be ended on 30 day's notice at any time.
04/06/2007
Title: The O2
Overview: The O2 - Europe's leading entertainment destination - a new, city within a city for Londoners and the world to explore and enjoy.
07/05/2007
Title: Favourite place
Overview: Supporting our Customer Promise, O2 Favourite Place is a 'great value, no catch' tariff based on the insight that most people make the majority of their calls from one location.
06/10/2006
Title: O2 Long Weekends...gets longer
Overview: The highly successful O2 Long Weekend promotion was extended to continue until the end of the year with a new improvement for Pay & Go customers.
25/07/2006
Title: O2 Long Weekends
Overview: O2 Long Weekends is a fresh, simple idea designed to appeal to our existing and new customers.
08/05/2006
Title: It's your O2
Overview: A new campaign featuring the 'hero bubble' which represents the world of possibilities that we open up for each of our customers.
Related links
Useful tools
Key content in Media centre
Feature
Telefónica O2 - Changing lives
Through Telefónica's Proniño scholarship programme, we are taking action in 13 countries to help eradicate child labour, and get children into schools. Watch this film for an insight.
