Emergency relief
To provide rapid relief for the victims of last December's tsunami in southern Asia, we set several efforts in motion. Together with the Franz Beckenbauer Foundation, we handed over a cheque for €500,000 to the "A Heart for Children" campaign during a fund-raising ZDF telethon on 04.01.2005.
We also donated 400 mobile phones to aid organisations and in January shortened our TV advertisements by a few seconds to give aid organisations the opportunity to advertise their donation hotlines. Our employees donated over €18,000 to a special account set up for the "Disaster Relief Campaign Alliance", and the company added a further €10,000.