In the marketplace
O2 is a wireless communications company - but we are really all about people. The mobile phone contributes to the lifestyle, convenience and safety of at least 1.5 billion individuals worldwide.
We want to safeguard vulnerable people - especially children - and prevent the distribution of malicious, inappropriate or illegal content.
We believe mobile services play a positive and useful role in society - and we want people from all walks of life to enjoy the benefits they offer. We do this by helping our customers keep in touch, making their lives easier and safer, engaging their imaginations and providing better experiences through our products, services and know-how.
The mobile services industry…
Employs approximately
2.8 million people across the EU (including indirect jobs generated)1
200,000 in the UK alone2
Contributed
... £72.0 billion of EU GDP1
... 2.2% of UK GDP2
Generated
... £57.0 billion per year in revenues for EU Governments1
... £10.0 billion went to UK government finances2
The average industry employee contributed
... £116,000 in revenue in the UK2
1 Research by Ovum in 2004 of the 15 EU Member States before expansion.
2 'The Changing Economic Impact of Mobile Phones (2004)' research report by the Centre for Economic and Business Research (CEBR) on behalf of O2.
Our products and the way they are used can pose some social challenges, however. These include:
- safeguarding vulnerable users and customers;
- providing products and services to meet the needs of disabled or excluded people;
- ensuring customer satisfaction and loyalty;
- balancing customers' privacy with public protection;
- ensuring we operate ethically and fairly.
We engage a range of groups in dialogue - from child safety organisations and charities, to disability groups, governments, regulators, the police and consumer associations. We believe that by being well informed ourselves, we can more effectively inform others and provide products and services that meet the true needs of our customers.
