A winning formula
- Best Large Retailer of the Year and Best Mystery Caller for Customer Service (UK 2006 Mobile News Awards).
- Most Loved Brand in Mobile (awarded by Marketing Magazine - Loved and Hated Brands survey, May 2006).
- Awarded the Investors in Excellence standard by the British Quality Foundation (October 2005).
- Best Supply Chain Integration Award (2005 Chartered Institute of Logistics and Transport Awards).
