Transcript for 'O2 making a difference' film

Today, we all recognise mobile is a global phenomenon… which is having a positive impact on economies and in peoples everyday lives.

Mobile is inclusive and available to everyone. In addition to voice and text, mobiles are being used in many new and exciting ways.

O2 is an award winning mobile and communications brand… and operates O2 Airwave which provides reliable communications to the emergency services.

O2 has 24 million customers from all walks of life… both consumers and business users.

Our customers are at the heart of our business and we listen and respond to their concerns.

Acting responsibly is an intrinsic part of everything we do… it makes good business sense.

We want to be successful, but we want to make a difference too.

Our customers

Part of our strategy is to focus on doing a few important things really well.

We believe that mobile communications should be accessible to all so we’ve got a range of products and prices including pay as you go and pay monthly.

We reward our existing customers which encourages them to stay loyal to us.

We try to protect the vulnerable and don’t market phones to children.

When they do have mobiles, we encourage parents to supervise their spending and mobile usage.

We constantly monitor the health debate and help to fund independent research.

Our customers trust us to be open and honest… and we will continue to keep them informed.

Ultimately we want them to be safe.

Our environment

Our supply chain brings us into contact with many companies across the world.

We spend more than 2 billion pounds, that’s more than 3 billion Euros every year.

We want our suppliers to be responsible too and we have clear standards for them to adhere to.

We are actively promoting the use of renewable energies.

We manage our waste with care and have recycling programmes in place across the business.

We work with a number of environmental bodies including 'Future Forest', 'The Tree Council of Ireland' and 'Rainforest Concern'.

We are the highest rated telecoms player in the Dow Jones sustainability index which monitors sustainability issues worldwide.

For us it’s important to balance the financial, social, ethical and environmental impact of everything we do.

Our communities

We’re really proud of the strong community spirit within O2.

We support a wide range of charities across the group. Many that work towards giving young people a better chance in life.

The different regions choose their own charities to support. In the UK over 70 people are participating in a ground breaking mentoring programme with youth charity Weston Spirit and local schools.

O2 Germany works with the German Children and Youth Foundation and supports the Polly undFred school programme, which advises children on the responsible use of mobile phones.

O2 Ireland sponsored the first O2 Ability Awards recognising best practice and the employment of people with disabilities.

Manx Telecom employees are raising money for a new hospice, including the Islands first children’s unit.

And 100 O2 Airwave volunteers help the National Trust protect beauty spots and reclaim industrial land.

Our people

There’s more than 16,000 of us working for O2 and we've won several awards for being a great place to work.

Good communication helps and everyone is encouraged to live by O2’s principles and values.

We have a diverse customer base and the same applies to our people.

We want O2 to be the kind of business that encourages everyone to do their very best.

Our vision

When we launched O2, our aim was to create a mobile brand which challenged conventional business thinking and inspired our customers.

We’ve made good progress so far, but I believe we can do more.

As we continue to work together, I’m confident we can achieve our vision.

We have an exciting future ahead.

Our vision is to be the essential wireless brand by enriching peoples' lives, whatever they are doing, wherever they are.

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